Programme Level
Under GraduateDuration
3 YearsThe BBA in Travel and Tourism Management specialisation is tailored for students passionate about the vibrant and ever-evolving travel and tourism industry. This program provides a comprehensive understanding of tourism principles, destination management, hospitality operations, and travel agency management. Students will explore emerging trends such as sustainable tourism, digital marketing in tourism, and experiential travel, gaining insights into consumer behaviour and service excellence. The curriculum covers various facets, including tour operations, airline ticketing, hotel management, and event planning. With India's rich cultural heritage and burgeoning tourism sector, graduates will find diverse opportunities in hotels, resorts, travel agencies, tour operating companies, event management firms, and government tourism organisations, contributing to the growth and development of this significant economic contributor.
NOTE: For selected 3 Year Undergraduate programs, you have the option to continue for 4th year to obtain an Honours with Research Degree.
| Course Category | Credits |
| Common Core | 54 |
| Specialisation Core | 18 |
| Specialisation Elective | 18 |
| VAD | 8 |
| AEC | 12 |
| Community Service Project | 2 |
| Internship | 5 |
| Industrial Research Project | 3 |
| Total | 120 |
XII with minimum 50% marks in Aggregate.
Students with a CUET / SAT (DI Code - 71057 ) score will be given preference in the merit list
For Migration from Other Universities:
1) BBA (Tourism & Travel) Ist yr. minimum 50% marks or 5.0 CGPA on a 10 point scale
2) 50% or above in best four relevant subjects at XII level
01
Apply core management theories and foundational business knowledge to analyse diverse business challenges.
02
Utilise appropriate digital tools and analytical techniques to analyse business problems and inform decision-making processes.
03
Propose sustainable and ethical solutions to complex business problems, considering diverse local and global contexts.
04
Communicate effectively and collaborate seamlessly with diverse stakeholders in professional and team environments.
05
Demonstrate ethical leadership and social responsibility, integrating principles of sustainability for inclusive national development.
06
Evaluate emerging trends and technological advancements to identify entrepreneurial opportunities and drive organisational growth.
07
Engage in continuous professional development and self-directed learning to remain current in the evolving global business landscape.
01
Excel as skilled service professionals in travel agencies, tour operations, and hospitality sectors, delivering exceptional customer experiences and managing daily operations effectively.
02
Champion responsible tourism practices and cultural sensitivity, contributing to sustainable destination development and community engagement initiatives within the tourism ecosystem.
03
Adapt to emerging trends and digital innovations in the travel and tourism industry, pursuing continuous professional growth to advance into supervisory or specialized marketing/ operations roles.
01
Evaluate comprehensive travel and tourism packages, services, and marketing strategies, considering market trends, customer needs, and ethical tourism practices.
02
Manage various operational aspects of the tourism and hospitality sector, including destination management, tour operations, and customer relationship management, ensuring high-quality service delivery.
01
Foundational Knowledge: Apply foundational knowledge and understanding of core business disciplines to comprehend and analyse business situations.
02
Disciplinary Knowledge: Apply discipline-specific knowledge to understand business and operational challenges.
03
Digital Literacy & Modern Tool Usage: Select and apply appropriate information technology tools, digital platforms, and analytical software to enhance business operations, analysis, and decision-making.
04
Critical Thinking & Problem Solving: Identify, analyse, and solve business problems using logical reasoning, analytical skills, and evidence-based approaches to make informed decisions.
05
Effective Communication: Communicate business ideas, analyses, and solutions clearly, concisely, and persuasively, both orally and in writing, to diverse audiences.
06
Teamwork & Collaboration: Function effectively as an individual and as a member or leader in diverse teams, demonstrating interpersonal skills, respect for others, and the ability to collaborate towards common goals.
07
Ethical & Social Responsibility: Understand and commit to professional ethics, societal values, and sustainable business practices, demonstrating awareness of the impact of business decisions on stakeholders and the environment.
08
Lifelong Learning: Recognize the need for continuous learning and possess the ability to engage in independent, self-directed learning to adapt to the evolving business environment and enhance professional competence.
XII with minimum 50% marks in Aggregate.
Students with a CUET / SAT (DI Code - 71057 ) score will be given preference in the merit list
For Migration from Other Universities:
1) BBA (Tourism & Travel) Ist yr. minimum 50% marks or 5.0 CGPA on a 10 point scale
2) 50% or above in best four relevant subjects at XII level