Expert Talk on “Architectures and Models for Modern NLP”

Event Date: 04 June 2025.

Event brief description – 

In today's digital world, personalization and intelligent content delivery are increasingly essential for enhancing user experience. The expert talk on "Architectures and Models for Modern NLP" provided a comprehensive exploration of how Natural Language Processing (NLP) techniques are transforming the effectiveness and personalization capabilities of recommendation systems. 

The Natural Language Processing (NLP) Research Group under the School of Computer Science and Engineering hosted an expert talk by Dr. Gaurav Singal, Assistant Professor at NSUT Delhi, on “Business Intelligence on Internet Platforms: The Role of NLP.”

The session highlighted how NLP empowers businesses to extract insights from unstructured online data. Key topics included opinion mining, reputation management, sentiment analysis, machine translation, text summarization, and chatbots. Dr. Singal demonstrated how these technologies drive decision-making, improve customer experience, and enable real-time engagement across platforms like social media and e-commerce.

Applications such as information retrieval, question answering systems, and AI-based customer service tools were discussed, showing how NLP transforms online interactions into valuable business intelligence.

The talk offered a clear view of NLP’s real-world impact and inspired attendees to explore its growing applications in research and industry.

Event Detailed Description

The Natural Language Processing (NLP) Research Group, under the School of Computer Science and Engineering, successfully organized an expert talk on the theme: "Business Intelligence on Internet Platforms: The Role of NLP." The event witnessed enthusiastic participation from students, research scholars, and faculty members. As the internet continues to grow as a vast platform for communication and commerce, extracting meaningful insights from unstructured textual data has become essential for organizations. Natural Language Processing (NLP) is at the core of this transformation, enabling machines to read, interpret, and respond to human language in a valuable way. Dr. Singal’s talk emphasized the powerful role NLP plays in modern business intelligence systems.

One of the major highlights of the session was the discussion on opinion mining and reputation management. Organizations increasingly rely on NLP techniques to monitor public opinions about their products or services on platforms like Twitter, Google reviews, or e-commerce sites. These techniques help businesses understand customer sentiment, manage brand reputation, and make strategic decisions.

The talk also covered sentiment analysis, a subfield of NLP that helps in classifying emotions expressed in texts as positive, negative, or neutral. Dr. Singal shared real-world examples of how sentiment analysis is used in marketing, politics, and customer support, enabling data-driven decisions.

Another important area discussed was machine translation and text summarization. With global audiences consuming digital content, automatic translation between languages has become critical. NLP-based machine translation tools such as Google Translate use advanced neural architectures to break language barriers. Similarly, text summarization techniques help extract key insights from large volumes of data—vital for business reports, news aggregation, and research.

Dr. Singal also highlighted the role of information retrieval and question answering systems in improving customer experience. Modern search engines, intelligent virtual assistants like Siri or Alexa, and corporate knowledge bases all use NLP to understand user queries and retrieve relevant information efficiently. One of the most interactive parts of the session was the discussion on chatbots, which are now widely used in e-commerce, banking, and customer service. NLP enables these bots to interpret human queries and respond conversationally, enhancing both efficiency and user satisfaction. Overall, the session emphasized that NLP is a key enabler for business intelligence on internet platforms. By combining language understanding with AI-driven analytics, organizations can unlock powerful insights from online data, stay competitive, and improve user engagement.

The expert talk not only provided theoretical insights but also sparked curiosity among attendees to explore research and career opportunities in the evolving field of NLP.

Department Name – Department of CSE/ SCSE, Galgotias University.

1. Participants gained knowledge of modern NLP model architectures like transformers and their real-world use in chatbots, translation tools, and search engines.
2. Industry Exposure-The session provided valuable insights into how NLP and AI are applied in real-world industry settings. Dr. Singal discussed use cases from healthcare, cybersecurity, and digital marketing. Participants gained an understanding of current industry trends and expectations. This exposure helped bridge the gap between academic learning and practical application.
3. Awareness of Career Opportunities- The session provided valuable insights into emerging career paths in Natural Language Processing, Explainable AI, and Generative Models. Dr. Gaurav Singal highlighted industry demands, research trends, and skills required for roles such as NLP Engineer, AI Research Scientist, and Data Scientist, encouraging students to explore these growing fields with confidence.
4. Encouraged Research Orientation-The session inspired students, especially those interested in Sentiment analysis, machine translation and NLP Research Group, to pursue research and higher studies in the field of NLP and the use of GANs in NLP was explained, with applications like synthetic data generation, text-to-image models, and AI-based content creation.
5. The session encouraged active participation through Q&A and live discussions. Attendees asked insightful questions, making the session more dynamic and engaging. Dr. Singal responded with practical examples, creating a two-way learning experience. This interactive approach deepened understanding and kept the audience involved throughout.
6. Motivation for Certification and Skill Development-The expert talk inspired students to pursue certifications in NLP, AI, and data science. Dr. Singal emphasized the value of industry-recognized credentials for career growth. He shared resources and platforms offering hands-on learning opportunities. This motivated participants to enhance their skills and stay industry-ready.
7. Academic-Industry Collaboration-The session highlighted the importance of bridging the gap between academia and industry. Dr. Singal shared his experience with funded projects and consultancy work with organizations like Times Internet. He encouraged collaborative research to solve real-world problems using NLP and AI. Such insights promoted interest in joint ventures, internships, and applied research opportunities.
8. Positive Feedback and Participation
   With around 64 students in attendance, the session received positive feedback for being informative, engaging, and relevant to current trends in NLP.

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