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The MBA in Business Analytics, offered in association with IBM, is a specialized postgraduate program designed to equip professionals with advanced analytical capabilities and strategic business acumen. This program combines rigorous coursework in data-driven decision-making, advanced analytics, business intelligence, and AI-enabled business solutions with a comprehensive research project component. Students will gain expertise in leveraging analytics for organizational transformation, competitive advantage, and innovation while developing critical research and publication skills. Through industry collaboration with IBM, the curriculum integrates real-world case studies, emerging technologies, and best practices, preparing graduates to lead digital transformation initiatives and contribute meaningfully to the academic and business communities. The research component provides students with opportunities to conduct original investigations in business analytics, contributing to the advancement of knowledge and practice in the field.
Bachelor Degree with Minimum 50% aggregate marks
Students having MAT / XAT / CMAT / NMAT / GMAT / CUET Score will be given preference in merit list.
01
Strategic Business Analytics Leadership: Graduates will demonstrate the ability to leverage data analytics and business intelligence to formulate strategic decisions, drive organizational performance, and lead digital transformation initiatives in competitive business environments.
02
Data-Driven Innovation & Problem-Solving: Graduates will apply advanced analytical methodologies, AI-enabled business solutions, and research-driven insights to address complex business challenges, create value, and foster innovation across diverse organizational contexts.
03
Ethical Analytics & Responsible Business Practices: Graduates will integrate analytics-driven solutions with ethical considerations, regulatory compliance, data governance, and social responsibility, ensuring sustainable and principled business outcomes aligned with global standards.
04
Research, Innovation & Continuous Learning: Graduates will engage in original research, contribute to the advancement of knowledge in business analytics, pursue lifelong learning, and stay abreast of emerging technologies and industry trends to maintain professional excellence.
Design and implement advanced analytics solutions using machine learning, statistical modeling, and business intelligence tools to optimize organizational functions including marketing, finance, operations, supply chain, and human resources for sustainable competitive advantage.
Conduct original research in business analytics, communicate findings through academic publications and presentations, and contribute to the development of best practices and frameworks that advance the field of data-driven business management.