About the Programme
This course gives training to the students in both technical skills and critical analysis of the media spectrum. It is a postgraduate course of four semesters in two years duration. The course includes the study of mass media such as newspapers, magazines, cinema films, radio, television etc. in order to convey information to the audience. Students of Galgotias University have secured job positions such as Art Director, Correspondent, Fashion Photographer, Cartoonist, Feature Writer, Production Worker, Columnist, Film Director, Journalist, News Analyst, Floor Manager, Presenter, Freelance Writer, Public Relations Officer, Radio Jockey, Screenwriter, Reporter, Sound Technician, Transmission Executive, and Special Correspondent.
Eligibility
Bachelor Degree with minimum 50% marks or equivalent
Students with a CUET score will be given preference in the merit list.
Fee Structure
Tuition Fee (per annum)
77,000
Exam Fee (per annum)
20,000
Program Structure
Principle of Mass Communication, Print Media: Reporting & Writing, Radio, Photography, Human Rights and Media, Computer Graphics & Multimedia, Contemporary Socio-Political and Economical Issues, Film Appreciation, Video Production Technologies, Media Planning and Buying, Advanced Photography, New Media Applications, Indian constitution, Media Law and Ethics, Communication Research, Print Media: Editing & Layout-Designing, Development Communication, Television Production, Advertising & Branding, Computer Graphics and Multimedia, Multiculturalism and Media History, Online Journalism, Persuasion, Public opinion and Campaign, Project based Research Dissertation, Different Foreign Languages
Program Structure
Programme Objectives
01
Research Aptitude: Engage in resilient professional entrepreneurial activities to work as acknowledged leaders in a team employed in media industry/ organisations in context of communication environment and/or pursue higher education and research in media and related specializations.
02
Act as self-motivated media professionals and able to develop media entrepreneurship
Programme Outcomes
01
Media knowledge: Identify and interpret the media sources, message, channel and audience.
02
Problem analysis and Solutions: Design solutions for complex media and communication problems (print, electronic and new media) with appropriate consideration for human rights, disaster management, data analytics, health communication, cultural, societal, and environmental communication.
03
Message Designing: Design/produce message/content for Print, Radio, Television, Film, and Multimedia as per the need of audience.
04
Modern tool usage: Create, select, and apply appropriate techniques and tools to record, edit, share, broadcast/publish and analyse the media content (electronic, print and social media) with an understanding of the limitations.
05
The Media and society: Evaluate contextual knowledge to assess social problems and issues and the consequent responsibilities relevant to the professional media practice.
06
Environment and sustainability: Elaborate the impact of the professional media and communication solutions for societal and environmental contexts; demonstrate the media knowledge for promotion of sustainable development.
07
Ethics: Integrate ethical principles and commitment to professional ethics, responsibilities and norms of the media practice.
08
Individual and team work: Function effectively as an individual and as a member or leader in diverse teams and in multidisciplinary settings.
09
Communication: Communicate effectively on complex social, cultural, political and economic issues with the community and with society at large, such as, being able to comprehend and write effective reports and design documentation, make effective presentations and give and receive clear instructions.
10
Project management and finance: Synthesize knowledge and understanding of the media and communication principles and apply these to one’s own work, as a member and leader in a team, to manage core media projects and in multidisciplinary environments.
11
Life-long learning: Relate to the need for and have the preparation and ability to engage in independent and life-long learning in the broadest context of social, cultural, environmental, economic, and technological changes.
Programme Specific Outcomes (PSOs)
01
Research Aptitude: Integrate research-based knowledge and research methods including experiments, analysis and interpretation of media content and data, and synthesis of the information to provide valid conclusions
02
Media Entrepreneurship: Develop entrepreneurial skills as visionary media professionals to provide feasible solutions to the industry and society at large applying the Artificial Intelligence and Deep Learning.