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The MBA in Travel and Tourism Management specialization is meticulously crafted for visionary leaders seeking to strategically shape the future of the dynamic global tourism and hospitality industry. This program provides an in-depth, strategic understanding of tourism destination development, holistic hospitality asset management, and sophisticated digital marketing and revenue management strategies. Students will critically examine and formulate strategies for advanced concepts in sustainable tourism, cultural heritage economic models, tourism policy development, and crisis management at an industry-wide level. The curriculum focuses on honing strategic decision-making, advanced financial acumen, and impactful leadership skills necessary to manage large-scale, international tourism enterprises, develop groundbreaking tourism products, and advocate for responsible, high-value tourism practices. Graduates will be prepared for executive management and entrepreneurial ventures across major hospitality chains, global tour operators, destination marketing organizations, and national tourism boards.
Bachelor Degree with Minimum 50% aggregate marksStudents having CUET Score will be given preference in merit
01
Synthesise advanced management theories and practices to craft strategic solutions for complex business challenges.
02
Evaluate organisational performance and market dynamics using advanced analytical frameworks for robust, data-driven strategic decision-making.
03
Integrate principles of business ethics, corporate governance, and sustainability into strategic decision-making and organisational practices.
04
Execute and manage trans-disciplinary solutions with proficiency, skilfully leveraging advanced digital tools and techniques for organisational transformation and competitive advantage.
05
Facilitate diverse teams and navigate complex collaborative environments with agility, adeptly utilising communication platforms and tools to achieve strategic organisational objectives.
06
Innovate and validate scalable entrepreneurial ventures, integrating sustainable business models to generate significant societal and economic value.
07
Sustain value-based leadership and catalyse continuous professional development for enduring organisational excellence and transformative personal growth.
Lead and strategically develop tourism enterprises and destinations by formulating innovative business models and optimizing revenue performance for sustainable growth in the global tourism landscape, suitable for roles in tourism business development, destination management, or hospitality strategic planning.
Drive digital innovation and personalized customer experiences within the travel and tourism industry by leveraging data analytics and emerging technologies to gain competitive advantage and foster new market opportunities, preparing for roles in digital tourism marketing, e-commerce strategy, or customer experience management.
Champion ethical governance, sustainable tourism practices, and resilience within the sector, contributing to responsible policy, community well-being, and effective crisis management, often seen in sustainable tourism management, policy analysis, or risk management roles in tourism organizations.
Develop and strategize for tourism enterprises and destinations, formulating innovative business models, optimizing revenue performance, and leveraging digital innovation for sustainable growth in the global tourism landscape.
Evaluate ethical governance and manage sustainable tourism practices and resilience within the sector, contributing to responsible policy, community well-being, and effective crisis management, while driving personalized customer experiences.
Advanced Business Acumen & Strategic Thinking: Acquire in-depth knowledge of functional business areas and integrate interdisciplinary concepts to analyze complex organizational challenges and formulate strategic solutions in a dynamic global context.
Critical Analysis & Decision Making: Critically analyze complex business problems, synthesize information from various sources, and apply advanced analytical frameworks and quantitative techniques to make robust and evidence-based strategic decisions.
Global & Cross-Cultural Competence: Understand the complexities of global business environments, cultural nuances, and their impact on international operations, demonstrating the ability to manage diverse teams and foster inclusive practices.
Leadership & Managerial Effectiveness: Demonstrate strong leadership qualities, including vision, motivation, conflict resolution, and change management, to inspire and guide teams towards achieving organizational objectives in diverse settings.
Ethical Governance & Sustainability: Apply principles of ethical leadership, corporate governance, and sustainable development in business practices, recognizing and addressing societal and environmental impacts of strategic decisions.
Innovation & Entrepreneurship: Foster an innovative mindset, identify entrepreneurial opportunities, and demonstrate the ability to develop and implement new ventures or intrapreneurial initiatives within existing organizations.
Research & Consultancy Skills: Conduct independent research using appropriate methodologies, analyze complex data, and effectively communicate findings to provide insightful recommendations for real-world business problems, potentially in a consulting capacity.
08
Professional Communication & Networking: Communicate highly complex business concepts and strategic proposals effectively to senior management, stakeholders, and the broader professional community, while also building and leveraging professional networks.