Bachelor of Design (B. Des) in Communication Design

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Bachelor of Design (B. Des) in Communication Design

Programme Level

Under Graduate

Duration

4 Years

About the Programme

The B.Des. in Communication Design at Galgotias University is a future-oriented undergraduate program that prepares students to become strategic thinkers, visual storytellers, and multidisciplinary designers. Rooted in principles of design, communication, media, and culture, the program empowers students to craft meaningful narratives for print, screen, spatial, and immersive platforms.

Students are exposed to a rigorous curriculum that bridges traditional skills—like typography, editorial design, and photography—with emerging practices in motion graphics, UI/UX, branding, packaging, and storytelling through animation and digital media. The program also emphasizes conceptual clarity, design research, collaboration, and cultural sensitivity, shaping designers who are equipped to lead in today’s fast-evolving creative economy.

What Students Will Learn

Visual design fundamentals: typography, layout, color theory, composition
Communication theory, semiotics, and visual storytelling
Technical skills in illustration, digital imaging, motion graphics, and video
Branding, advertising, publication, and packaging design
Interaction design and UI/UX principles for digital platforms
Human-centered design and design research methods
Strategic thinking, entrepreneurship, and portfolio development
Ethical, cultural, and environmental awareness in design practice

Eligibility

Class 12th with minimum 50% marks

Students with a CUET / SAT (DI Code - 71057 ) score will be given preference in the merit list

Fee Structure

Duration

4 years

Tuition Fee (per annum)

90,000

Exam Fee (per annum)

20,000

Program Structure

Career Pathways

Communication Designer / Graphic & Visual Designer / Brand Identity Designer / UI-UX Designer / Motion Graphics & Video Designer / Information & Infographics Designer / Publication & Editorial Designer / Packaging & Print Production Designer / Advertising Art Director / Digital Content & Social-Media Creator / Interaction & Experience Designer / Service Designer / Design Researcher / Design Strategist / Creative Director / Visual Storyteller / Design Entrepreneur / Project Coordinator / Manager in Media, Branding & Design Firms

Programme Objectives

Build core visual communication skills in typography, layout, photography, color, and visual composition.

Develop students' abilities to tell stories across formats—print, film, digital, animation, and experiential.

Equip learners with practical skills in tools such as Photoshop, Illustrator, InDesign, After Effects, and emerging platforms like AR/VR.

Promote critical understanding of communication theories, culture, semiotics, and user experience.

Support students in research-driven, project-based learning and real-world industry exposure.

Foster professional readiness for roles in media, design studios, branding, entertainment, and content creation.

Programme Outcomes

Design Knowledge: Apply design principles, tools, and visual communication techniques to address real-world communication challenges.

Problem Analysis: Identify user needs and communication problems through critical inquiry, research, and user-centered methodologies.

Design/Development of Solutions: Create meaningful and innovative visual narratives using multi-platform media—from print to motion to digital interfaces.

Investigations: Conduct context-driven investigations using ethnographic, visual, or secondary research methods to support design decisions.

Tool Usage: Use industry-standard tools for photography, graphic design, animation, motion graphics, editing, and prototyping.

Design and Society: Craft communication solutions that are inclusive, culturally responsive, and socially relevant.

Environment and Sustainability: Address environmental and ethical concerns in material use, messaging, and distribution of communication design.

Ethics: Uphold integrity, professional responsibility, and intellectual honesty in communication practices.

Team Work: Function effectively both as an individual designer and as a collaborative team member in multidisciplinary contexts.

Communication: Express ideas fluently through verbal, visual, and written means across diverse professional and creative scenarios.

Project Management: Demonstrate organizational skills in managing time, budgets, people, and resources during design and media projects.

Lifelong Learning: Remain curious, adaptive, and up-to-date with evolving technologies, tools, and trends in communication design.

Programme Educational Objectives

Design and deliver communication strategies that are visually impactful, user-centered, and culturally informed, using both traditional and contemporary media.

Excel in global and local creative industries, taking on roles in media, branding, digital storytelling, and content innovation, or launching entrepreneurial ventures.

Collaborate effectively in multidisciplinary environments—within design studios, media production houses, advertising agencies, or community-based projects.

Pursue lifelong learning through advanced studies, research, or continuous self-improvement in design, media, and communication technologies.

Programme Specific Outcomes (PSOs)

Create research-informed, audience-centric communication designs that span branding, publication, motion, digital, and spatial media.

Integrate Indian and global design sensibilities, traditional storytelling forms, and digital aesthetics to develop unique communication experiences.

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Class 12th with minimum 50% marks

Students with a CUET / SAT (DI Code - 71057 ) score will be given preference in the merit list

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