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Bachelor of Design (B. Des) in Communication Design

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Bachelor of Design (B. Des) in Communication Design

   Department of Design

Programme Level

Under Graduate

Duration

4 Years

About the Programme

The B.Des in Communication Design specialization empowers students to become creative visual storytellers, problem-solvers, and strategic thinkers. This program bridges design, media, culture, and technology to shape how messages are crafted and experienced across diverse platforms.

Through a multidisciplinary and human-centered approach, students learn to create compelling narratives and impactful visual communication that respond to real-world needs. The curriculum integrates key areas such as graphic design, typography, branding, user experience (UX), digital media, motion graphics, packaging, advertising, and information design.

This specialization places strong emphasis on conceptual thinking, research-driven design, and hands-on practice. Students are guided to develop their individual design voice while understanding the social, cultural, and ethical contexts of their work.

What Students Will Learn

  • Fundamentals of visual design, typography, color theory, layout, and
    composition
  • Principles of communication, semiotics, and narrative structures
  • Tools and techniques in illustration, photography, and digital media
  • Branding, identity design, advertising, and packaging
  • Basic of UI/UX design, interaction design, and motion graphics
  • Design research, user studies, and human-centered design methodologies
  • Critical design thinking, cultural context, and ethical communication
  • Professional practices including portfolio development, design entrepreneurship, and collaborative project management

Eligibility

Class 12th with minimum 50% marks

Students with a CUET / SAT (DI Code - 71057 ) score will be given preference in the merit list

Fee Structure

Duration
4 years
Tuition Fee (per annum)
90,000
Exam Fee (per annum)
20,000

Career Pathways

Brand Identity Designer | Illustrator | Motion Graphics Designer | Visual Storyteller / Content Creator | Packaging Designer | Art Director / Creative Director | Art Director / Creative Director | Design Entrepreneur

Programme Objectives

01

To develop design professionals skilled in visual storytelling, branding, digital and print media, UI/UX, animation, and strategic communication.


Apply Now

Class 12th with minimum 50% marks

Students with a CUET / SAT (DI Code - 71057 ) score will be given preference in the merit list