This program is designed to equip students with the knowledge, creative, technical and analytical skills necessary to succeed in the fast-evolving digital media landscape. The curriculum combines theoretical concepts with practical digital skills, focusing on content creation, video production, digital marketing, journalism, and communication strategies. Students will examine the impact of digital technologies on society while gaining expertise in storytelling, branding, and audience engagement across various platforms.
The course structure consists of foundational modules in media and communication, practical training in multimedia production, and advanced modules focused on industry needs. In this program, students will explore the impact of digital technologies on society, learning essential skills such as social media management, video editing, graphic designing, storytelling, branding, audience engagement, and data-driven communication strategies. Practical exposure includes real-world projects, internships, and the development of a final- year creative portfolio.
Class XII with 50% marks
Skilled in multimedia content creation across different platforms
Have the ability to design and implement digital marketing and branding strategies
Demonstrate expertise in public relations, and audience engagement
Skilled in news reporting, multimedia production and Digital news anchoring
Strong analytical skills for interpreting data and consumer analysis
Be able to analyze media trends and create impactful digital campaigns
Have a professional digital portfolio showcasing their creative and technical abilities
All the class XII pass students, who are
Few modules from the entire course structure of 4 years program
Upon completion, students will receive a Degree from Galgotias University and Certificate in Digital Media and Communication from the India Today Media Institute (ITMI).
Digital Anchor
Digital Media Planner
Social Media Manager
Digital Marketing Specialist
Content Creator & Strategist
Public Relations Specialist
Graphic Designer
Data Scientist
Visual Storyteller
Brand Manager
Data Journalist
Multimedia Producer
Digital Producer
This course is necessitated by the convergence of artificial intelligence and the media industry. It will outline how AI tools are transforming content creation, distribution, and audience engagement. It will begin with exploring foundational AI concepts such as machine learning, natural language processing, and computer vision, and go on to contextualizing their relevance to media. The learning outcomes will be real-world applications like automated video editing, personalized content recommendations, deepfake creation and identification, and ethical considerations surrounding AI in journalism and media industry. It will facilitate the understanding on how AI can enhance creativity, optimize workflows, and analyse audience behaviour, preparing the professionals to leverage AI tools effectively and create time and space for investing in more strategic inputs.
Students Graduated or Pursuing Graduation in Media Studies and Working Professionals
Strategic advantage of Machine learning, Language processing, Robotics in Media
Evaluate the impact of AI on Newsroom processes
Roadmap for working towards AI strategic inputs to enhance productivity
Impact on future of work and resources
AI Journalist for Emerging Media
AI-Driven Video Editor/Producer
AI Content Strategist
Newsroom Automation Specialist
Data Journalist etc.
Well communicated is half the battle won. And we feel, well-presented is the other half. Many professionals and entrepreneurs feel restricted due to their inability to make an impression and hence develop a connection with their audiences. The Certificate Program has been designed by media professionals who have spent decades mastering the art of presentation. It will provide participants with in-depth training around the basic principles of public speaking & presentation skills, stage presence, personality grooming, crisis handling, right up to mastery in anchoring and broadcast. The program will take place over three months, spread across weekends (Saturdays and Sundays). It emphases the Applied Learning Model to provide real-world experience in a live media environment.
Class XII with minimum 50% aggregate marks and Basic Computer literacy required Working Professionals can also apply
Develop strong communication skills
Strong verbal & Nonverbal communication
Confidence and effective delivery
Mastery over presentation tools
Expertise in voice modulation, body language, self-image projection
Creating engaging scripts for diverse media formats
Mastering the dynamics of conducting interviews, group discussions
Understanding new trends in radio, podcasts, digital media
Effectively handle challenges in live presentations
Real-world media exposure, live broadcast participation, and mentorship
More impactful Personal branding
News Anchoring
Event Anchor/Emcee
Voice-over Artist
Content Creator/Influencer
Media Trainer/Presenter Coach etc.
Data crunching and visualization is the latest addition in the expected competence of the new age media and communication professionals. There is a complete shift in talent requirement. New windows of opportunity are opening up for professionals who can analyse and visualise a story. So, there is a need to learn and upskill in order to stay relevant and fill the unmet requirement of the industry. This intensive 12-week, week-end course provides a strong foundation in data-driven reporting with coding, visualisation, and mapping. It equips journalists with the skills to uncover, analyse, and present data for impactful storytelling.
Class XII and above Basic Computer literacy
Collect and clean datasets from APIs, web scraping, and open sources.
Analys and visualise data using Python, R, SQL, Flusrish, Datawraper, Spreadsheet/Excel and interactive tools.
Utilise GIS tools for geospatial storytelling.
Apply statistical and AI techniques in journalism.
Develop a final investigative project integrating all learned skills.
Newsrooms(Data Reporter, Investigative Journalist, Data Analyst in Corporates and field of Risk Management)
Data Visualisation (Graphics Editor, Interactive Developer)
Freelancing & Open Data Projects
Event management that was always a thriving industry, has transformed into an even more robust vertical for professionals, especially as it has become more organized now. There is a new opportunity that has opened up in the areas of corporate events, entertainment, weddings, sports, fundraisers, and more. The events industry now spans events of all sizes, from the Olympics to business breakfast meetings, offering limitless possibilities. Event specialists are expected to design unique experiences to work on customer delight. The industry is also lapping up technology like never before. So, there is a vacuum in the formal training infrastructure that has inspired us to design this course for you.
Class XII with minimum 50% aggregate marks. Working Professionals can also apply
Understanding event types, planning processes, logistics, and on-the-day coordination
Managing event budgets, control costs, and maximize financial efficiency
Using digital marketing, social media, and promotional strategies to attract attendees
Coordinating with clients, suppliers, sponsors, and teams for smooth execution
Identifying potential risks, create contingency plans, and manage crises professionally
Analysing event success, collect feedback, and apply lessons for future events
Event Planner/Coordinator
Corporate Event Manager
Event Marketing Manager
Sponsorship Manager
Event Designer/Stylist
The era of pointed marketing is passe. The new age is abuzz with the Integrated Marketing Communication (IMC) needs. In a market where the digital consumer floats across mediums, marketing professionals cannot survive on yesterday’s logic. Upskilling is inevitable to go to the next level. Following the demands of the learning curve, we have designed this course to equip students with the knowledge and skills needed to develop and execute cohesive, multi- channel marketing strategies. The fragmented media consumption in today’s times demands a unified marketing approach, ensuring that businesses can effectively connect with their audiences while maintaining brand integrity and maximizing impact. Therefore, businesses must maintain a consistent and compelling message. This program emphasizes the integration of advertising, public relations, digital marketing, social media, and other communication tools to create a seamless brand experience. By understanding consumer behaviour, media planning, content creation, and performance measurement, students gain the ability to craft data-driven, strategic campaigns that drive engagement and brand loyalty.
Graduation with minimum 50% aggregate marks in any discipline. Working Professionals can also apply
Industry-ready skills to drive impact in businesses, media, and marketing firms
Comprehensive Understanding of IMC Principles
Strategic Marketing Communication Planning
Effective Audience Analysis and Consumer Insights
Proficiency in Multi-Channel Marketing
Creative Content Development and Storytelling
Digital Marketing and Media Planning Skills
Data-Driven Decision Making and Performance Analysis
Ethical and Legal Awareness in Marketing Communication
Problem-Solving and Critical Thinking Abilities
Professional Communication and Team Collaboration
Marketing Communications Manager
Brand Manager
Public Relations (PR) Specialist
Digital Marketing Manager
Media Planner/Buyer etc.
Design & visualization have become the hallmark of new media. But what is changing behind the scenes is the automation and technology used in executing the most complex designs and concepts. Certificate Course in Media Graphics and Visualization is designed to equip students with the fundamental and advanced skills required in the fields of graphic design, digital media, and visualization. The program focuses on developing creativity, technical proficiency, and industry-relevant expertise to create visually-compelling content for various media platforms. The course will provide hands-on training in principles of design, digital illustration, typography, branding, user experience (UX), and motion graphics. The course also emphasizes visualization techniques, storytelling, and the use of industry- standard software for image editing, vector graphics, and animation.
Class XII with minimum 50% aggregate marks and Basic understanding of design and graphics must. Working Professionals can also apply
Understanding of the principles of graphic design and visual communication.
Develop proficiency in industry-standard software such as Adobe Photoshop, Illustrator, InDesign, and After Effects.
Creating engaging designs for print, digital, and social media platforms.
Utilizing color theory, typography, and layout techniques effectively.
Implementing creative visualization techniques for branding, advertising, and multimedia content.
Enhancing storytelling through motion graphics and visual effects.
Develop a professional portfolio showcasing a range of graphic design and visualization projects.
Upon completion, students will receive a joint Certificate in Media Graphics and Visualization from the India Today Media Institute (ITMI) and Galgotias University.
Graphic Designer
User Interface (UI) Designer
Visual Effects (VFX) Artist
Video Editor
Creative Director
Earn a prestigious joint certification from India Today Media Institute and Galgotias University for academic and industry recognition.
Gain hands-on experience with live projects, newsroom simulations, and state-of-the-art media labs.
Learn directly from media professionals and industry experts, offering real-world insights.
Stay future-ready with a curriculum designed in collaboration with media leaders.
Anjana Kashyap
Managing Editor,
Special Projects
Sweta Singh Managing Editor GNT & Aaj Tak Programming
Sayeed Ansari
Senior Executive Editor,
Special Projects
Mr. Rajdeep Sardesai Consulting Editor
Anupama Chopra
Head
Corporate Communications
Rudra Prasad Kasturi Technology Evangelist
Sanjay Sharma
Editor
National Bureau
Tarini Kumar Executive Editor
Sachin Chandok Senior Cameraman
Ms. Tashneem Sr. Journalist
Dipali Patel Anchor & Associate Senior Producer, TV Entertainment
Kuheena Sharma Journalist/News Presenter
Mala Das Senior Executive Editor
Mr. Aditya Pimpale Sports Sub Editor
Mr. Pushpesh Garg Producer
Ms. Tarini Kumar Executive Editor
Ms. Shrutika Singh Anchor cum Correspondent
Ms. Divya Uppal Senior Producer
Mr. Dipak Singh Associate Senior Producer
Mr. Nikhil Lakhwani Correspondent
Ms. Sakshi Litoriya Anchor & Producer
Mr. Ripunj Tiwary Political Reporter
India Today Group
FC-8, Ecity Bioscope Rd, Film City,
Sector 16A, Noida, Uttar Pradesh
201301
India Today Media Institute
C-9, C Block,
Sector 10, Noida,
Uttar Pradesh 20130